With new and expanded measurement deals with Nexstar and other local television broadcasters in hand, “We feel like the levee is breaking in local,” says Comscore CEO Bryan Wiener.
Legacy Brands Need Direct-To-Consumers' 'Fresh Look' At Marketing
More Front-End Automation Needed For Addressable TV: DISH’s Arrix
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State of OTT
Reaching the Elusive OTT Consumer
Smart Speaker Penetration Hits 20% of U.S. Wi-Fi Households
How Comscore, Dish & Sling Innovate in Addressable...
The Future of Voice From Smartphones to Smart Speakers to Smart Homes
Why Smart Speakers are Ready for Primetime this Holiday Season
Comscore’s State of Digital
Video Blog: Top 3 Insights from the "State of OTT"
How Important is the OTT Device Market if the ‘Future of TV is Apps’?
What Behavioral Data Tells Us About the OTT Viewing Habits of Cord-Cutters
Tech-Savvy Shoppers are Transforming Retail