A podcast series about the opportunities and challenges of Connected TV (CTV)
We welcome you to listen in as we unpack 10 burning issues in CTV. We will cover everything from defining CTV to planning, measurement and using advanced audiences, helping our audience to get the most from this exciting media channel.
Our first CTV podcast series has come to an end! In this final episode of our podcast, Comscore Talks CTV, we invite you to discover more about targeting CTV audiences in a cookie-free world. Read more
Measurement and Using Advanced Audiences
CTV Media Planning
Cord-cutting and Non-Ad Supported Platforms
CTV in the Marketing Mix
Defining Connected TV