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February 17, 2017
The State of Digital
As we look ahead, what trends will emerge and impact our industry? Our Co-Founder and CEO Gian Fulgoni spoke about these trends at a recent Goldman Sachs event, highlighting topics such as:
- The rise of mobile
- Digital audience trends
- The social media landscape
- Cross-media measurement
- Digital advertising effectiveness
- The digital commerce shift
Audience Targeting Solution
Comscore Audience Activation™ offers targeting with demographics and cross-screen behaviors for digital, mobile and CTV campaigns.
Multi-Platform Content Measurement
Comscore Media Metrix® Multi-Platform provides an unduplicated view of total audience behavior across desktops, smartphones and tablets.