Quantify social performance and rank against competitors

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The first true view of the branded content landscape for advertisers and content creators. 

Data Explorer, Powered by Shareablee, provides unprecedented advertiser intelligence of social metrics, analysis of your audiences' affinities, and understanding of brand and influencer partners in your industry.

Analyze social branded content from both advertiser and publisher perspectives and demonstrates the true power of your owned social by understanding your engaged social audiences and how you rank against competitive brands.

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Benchmark Against Competitors

The PowerRankings module provides standardized social media performance measurement at the parent company level, creating the first holistic view that enables marketers, agencies, and researchers to evaluate social media audiences like web and TV audiences. 
Benchmark Against Competitors

Know What Your Audience Cares About

Analyze audience behaviors across social platforms with the Affinity module to know which brands, media and product categories your audience (and your competitors’ audiences) care most about for strategic intelligence.
Know What Your Audience Cares About

Branded Content Insights

Partnership Explorer provides advertiser intelligence and real insights into the branded content landscape, giving your team the upper hand in planning and executing leading campaigns. 
Branded Content Insights
  • Using Partnership Explorer, identify the right creator and publisher partners for your campaign to ensure maximum reach, media, efficiency, and ROI.
  • Quickly see who your competitors are spending with in order to identify new partners and strategies.
  • Analyze audience behaviors across social platforms to reveal which brands, media and product categories your audience (and your competitors’ audiences) care most about for strategic intelligence.
  • Use hard data to highlight the real strengths of your active social audience to drive successful partner pitches.
  • Showcase your key metrics and the engagement quality of your branded videos, relative to industry or competitor benchmarks.

Meet the Expert

Tania Yuki
Tania Yuki
Chief Marketing Officer

Tania Yuki is a tech founder and entrepreneur with a strong commercial and marketplace focus, a massive love of data, and experience driving innovation in insights-focused businesses. Tania re-joined Comscore in late 2021 after Shareablee, the venture-backed technology startup that she founded in 2013 and led as CEO through to the end of 2021, was acquired by Comscore. Prior to founding Shareablee, Tania led product management for Comscore's Video Metrix, the world's leading online video and CTV ratings service, and was also VP Advertiser Solutions at Visible World (acquired by Comcast).

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