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Job Title : Associate Analyst, Brand HealthLocation : Evansville, INYou’ll be part of a team that helps clients understand key business issues and research needs in the world of marketing and advertising. You will transform and analyze data to identify patterns and trends, which our clients use to make crucial decisions in the marketplace. You will have a unique ability to combine your consulting, quantitative and analytical skills that you will not find with many other organizations.Key Activities:
Responsible for specific client projects. Analyzes data to answer key business questions
Delivers results to clients in an informative, professional way
Develops strategic custom reports, analyses and business insights to Fortune 500 clients within a vertical industry (primarily the Health/Pharmaceutical industry)
Interacts with clients to deliver research results; answers calls on basic data and methodology questions; troubleshoots
Builds strong day-to-day working relationship with entry-level clients
Identifies data issues and validates data; ensures quality
Conveys results in a visually appealing way; paints a business picture with data
Become expert in Comscore advertising effectiveness, brand tracking, syndicated, and custom market research projects and capabilities
Produces timely, accurate deliverables
Assist with Incubation new products; help improve and grow them to meet clients’ needs more effectively
Troubleshoots data collection issues when necessary
Ability to interact effectively with peers in a team-oriented operating structure
Pro-active, independent thinker with high energy/positive attitude
Bachelor’s Degree with some quantitative focus such as Economics, Statistics, Social Sciences, Engineering and/or a BA/BS degree in Business, Marketing, Public Relations, or Journalism with the ability to understand complex ideas, statistical concepts and their application.
Experience within college coursework or internships that is analytical in nature, such as experience with syndicated data or custom research. Basic understanding of marketing principles is a plus.
Proven proficiency with numbers/statistics and strong Excel and Power Point skills a must. Exposure to statistical software packages such as SPSS a plus.
Excellent communication skills, including both written and verbal -- REQUIRED.
At Comscore, we’re pioneering the future of cross-platform media measurement, arming organizations with the insights they need to make decisions with confidence. Central to this aim are our people who work together to simplify the complex on behalf of our clients & partners. Though our roles and skills are varied, we’re united by our commitment to five underlying values: Integrity, Velocity, Accountability, Teamwork, and Servant Leadership. If you’re motivated by big challenges and interested in helping some of the largest and most important media properties and brands navigate the future of media, we’d love to hear from you.
Comscore (NASDAQ: SCOR) is a trusted partner for planning, transacting and evaluating media across platforms. With a data footprint that combines digital, linear TV, over-the-top and theatrical viewership intelligence with advanced audience insights, Comscore allows media buyers and sellers to quantify their multiscreen behavior and make business decisions with confidence. A proven leader in measuring digital and set-top box audiences and advertising at scale, Comscore is the industry’s emerging, third-party source for reliable and comprehensive cross-platform measurement. To learn more about Comscore, please visit Comscore.com.
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Associate Analyst, Brand Health https://www-stage.comscore.com/esl/Sobre-Comscore/Carreras/Vacantes?sfid=415
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