Comscore TV National provides television buyers and sellers with precise, massive-scale measurement of national television programming and advertising.
Comscore TV Local provides local television measurement that accurately represents local audiences’ unique viewing behaviors.
Comscore Markets™ provides 210 local market definitions and universe estimates created using Comscore proprietary methodology.
With Comscore Consumer Intelligence (CCI), understand what linear television and digital audiences are researching to buy, where they are shopping, and how they are interacting with media.
Comscore TV Pulse is the only solution to deliver local and national viewing insights for every market within 48 hours.
Seize the potential of video on demand with the census-level measurement of OnDemand Essentials®.
Exact Commercial Ratings™ for each individual commercial to help you precisely understand ad exposure and creative performance.
Efficiently analyze advanced audience viewership across our expansive TV footprint with the Rapid Analytics Platform (RAP) API.
Create unique targets and quickly analyze viewing patterns, advertising exposure and consumer behavior with Comscore Rubik™.
Comscore peut quantifier l'efficacité d'une campagne et identifier les éléments qui fonctionnent, ou pas, en incluant diverses variations de fréquence et de créativité.