- 2020年5月27日

Investing in Uncertainty: Brokerage Shopping During Coronavirus

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Join us for coffee and a webinar – from our home office to yours.

Since the onset of the COVID-19 global pandemic, the world has experienced high levels of market volatility, leading to changing consumer behaviors across every aspect of the financial world. 

Investing in Uncertainty: Brokerage Shopping During Coronavirus

5月27日 : 14:00 - 14:45 ET
John Ferguson
John Ferguson
Lead Analyst, Client Insights

Comscore invites you to virtually join us for a cup of coffee while we examine how consumer brokerage shopping behaviors have shifted over the last few months. In this webinar, we’ll discuss trended shopping volumes and top-shopped products, compare advertising messaging across top brands, examine brokerage shopping growth across desktop and mobile, and more.

During this webinar, we will explore:

  • Changing consumer behavior – particularly shopping for investment accounts – during Covid-19
  • Which online channels are driving growth for brokerage brands, and where advertising can help drive engagement
  • Desktop vs. mobile performance growth in Q1’20
  • How brands can adapt to the needs of a large influx of new, potentially unseasoned, investors